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Mastering Black Friday & Cyber Monday: Proven Strategies for eCommerce Brands

Black Friday and Cyber Monday (BF/CM) are monumental shopping events for eCommerce brands. Drawing from nearly 15 years of experience working with prominent brands,...

NAVIGATING THE AMAZON CHALLENGE: TOY BRANDS' CRUCIBLE; How can Brands play, and win on Amazon?

The digital migration has redefined consumer preferences, with a significant majority of toy shoppers—around two-thirds—preferring the convenience of online shopping...

Key Trends in Toy Sector 2023

In 2023, the Global Toys & Games market is projected to generate revenues of US$126.00 billion, with an anticipated annual growth rate of 2.55% from 2023 to 2028 (CAGR...

The Ultimate Guide to Amazon's Second Prime Day 2023 for Sellers

Amazon is rolling out its second Prime Day of 2023 on October 10th and 11th, popularly known as the Prime Fall Deal Event. This annual shopping bonanza presents a golden...

Savvy Strategies: How Amazon Sellers Can Prepare for the Second Prime Day 2023

Amazon Prime Day offers a unique opportunity for sellers to boost sales, attract new customers, and increase brand visibility. As the e-commerce giant announces the...

Your Essential 2023 Amazon Prime Day Checklist

As Amazon's Prime Day continues to grow in popularity, sellers need to prepare effectively to capitalise on this lucrative opportunity. Drawing on insights from various...

Q&A: Orla Power, Marketing Director, Luzern eCommerce

As seen in The Retail Bulletin, September 2023

IFA BERLIN: the world’s largest consumer electronics & home appliances trade show

join us at ifa event in berlin! The world’s most significant technology event We're excited to announce that we'll be attending the IFA event in Berlin this year! This...

JOIN ORLA POWER AT THE INTRIGUE MADTECH SUMMIT

We're thrilled to announce that Orla Power, the esteemed Director of Marketing at Luzern eCommerce, will be a key speaker at the upcoming Intrigue MadTech Summit event...